resume
Professional ​
info​​
With an educational background in traditional advertising and six (+) years of career experience as a graphic designer, I have the ability to translate corporate marketing objectives into creative strategies and designs plus the analytical skills to measure and track the effectiveness of creative campaigns.
Work​
experience​
Graphic Designer
Independent
2012 - Current
Concept development and graphic design for the branding of start-up businesses and rebranding of established companies across multiple industries
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Corporate Graphic Designer/ Brand Manager
American Weatherstar
2014 - 2017
Collaborate with decision-makers to create vision and successfully translate subject matter into concrete designs, forming a modern and cohesive brand identity
Create design themes and graphics for rebranding of corporate collateral materials, print advertising and event promotions
Develop custom sales collateral for over three hundred affiliated contracting companies
Manage digital content and web presence including design and distribution of electronic newsletters, website maintenance and social media marketing
Maintain familiarity with the latest trends, technologies and methodologies in graphic design, web design and print production
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Assistant Project Manager
Strategy Public Relations
2011-2012
Strategic planning and implementation of grassroots marketing for local and state
wide political campaigns, including graphic design and planning of fundraising events
Communicate with clients and executives in order to understand their needs and
expectations
Accompany clients to meetings, political forums, and other similarly publicized events -Provide organization and communication of volunteer efforts
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Assistant Media Buyer
Totalcom Marketing
2008 – 2009
Interfacing with agency staff and clients to maintain strong, effective communication of marketing objectives
Extensive market research using data collection services Arbitron and Nielson
Work with Senior Media Buyer to develop efficient media placement schedules and purchase media buys using SmartPlus
Compose comprehensive plans for three advertising campaigns and completion of six media buys in twelve months
Bachelor of Arts in Communication and Information Sciences
The University of Alabama,
Tuscaloosa, AL 2010
Major: Advertising
Minor: Studio Art
Minor: Photography
Education
Skills
Graphic design
Brand development
Copywriting
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Photography
Project management
Proficient in Microsoft Office and Adobe Creative Suite
Intimate understanding of traditional and emerging marketing channels
Creative and innovative conceptual thinking
Analytical skills to forecast and identify market trends and challenges
Organization and prioritization planning with strong attention to detail
Content strategy-research, planning and implementation