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resume

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Professional â€‹
info​​

With an educational background in traditional advertising and six (+)  years of career experience as a graphic designer, I have the ability to translate corporate marketing objectives into creative strategies and designs plus the analytical skills to measure and track the effectiveness of creative campaigns.

Work​
experience​

Graphic Designer

Independent 

2012 - Current

 

Concept development and graphic design for the branding of start-up businesses and rebranding of established companies across multiple industries

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Corporate Graphic Designer/ Brand Manager     

American Weatherstar

2014 - 2017

 

Collaborate with decision-makers to create vision and successfully translate subject matter into concrete designs, forming a modern and cohesive brand identity

 

Create design themes and graphics for rebranding of corporate collateral materials, print advertising and event promotions

 

Develop custom sales collateral for over three hundred affiliated contracting companies

 

Manage digital content and web presence including design and distribution of electronic newsletters, website maintenance and social media marketing

 

Maintain familiarity with the latest trends, technologies and methodologies in graphic design, web design and print production

 

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Assistant Project Manager 

Strategy Public Relations

2011-2012

 

Strategic planning and implementation of grassroots marketing for local and state

wide political campaigns, including graphic design and planning of fundraising events

 

Communicate with clients and executives in order to understand their needs and

expectations

 

Accompany clients to meetings, political forums, and other similarly publicized events -Provide organization and communication of volunteer efforts

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Assistant Media Buyer        
Totalcom Marketing
2008 – 2009

 

Interfacing with agency staff and clients to maintain strong, effective communication of marketing objectives

 

Extensive market research using data collection services Arbitron and Nielson

 

Work with Senior Media Buyer to develop efficient media placement schedules and purchase media buys using SmartPlus

 

Compose comprehensive plans for three advertising campaigns and completion of six media buys in twelve months

 

 

 

Bachelor of Arts in Communication and Information Sciences

The University of Alabama,

Tuscaloosa, AL  2010

 

Major: Advertising                                        

Minor: Studio Art                                     

Minor: Photography

 

 

 

Education
Skills

Graphic design

 

Brand development

 

Copywriting

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Photography

 

Project management

 

Proficient in Microsoft Office and Adobe Creative Suite

 

Intimate understanding of traditional and emerging marketing channels

 

Creative and innovative conceptual thinking

 

Analytical skills to forecast and identify market trends and challenges

 

Organization and prioritization planning with strong attention to detail 

 

Content strategy-research, planning and implementation

 

 

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